42 North Dental
![](https://csbg.co/wp-content/uploads/42north-hub-1024x384.jpg)
CS Brand Group recommended the creation of 42 North Dental as a new brand to sit above Gentle Dental, cohering multiple brands under a Dental Support Organization (DSO).
Elevate
![](https://csbg.co/wp-content/uploads/elevate-featured-1024x384.jpg)
CS Brand Group helped create a new name, logo, messaging framework, and strategy for how to position the company as the most respected Ear, Nose & Throat (ENT) group in the country.