Team

Senior people.
Start to finish.

The team you meet is the team that does the work. No handoffs. No junior staff learning on your project.

Experience you can feel in the room.

We keep our company boutique and our team intentionally focused. Every person at CSBG has spent years at the intersection of brand, business, and M&A. We’ve seen what works and what doesn’t — across industries, deal types, and company stages. When you work with us, you get direct access to that experience. We don’t sell senior and staff junior. We don’t run your project through layers of account managers. The people thinking about your brand are the people building it.

Phillip McMillan

Managing Director

About Phillip

Phillip has over 20 years of experience in sales and marketing strategy, with the last 18 years focused on building brands for private equity funds and portfolio companies. CEOs and investors call on his expertise to evaluate branding strategies for complex buy-and-build transactions. His involvement from concept to completion ensures all decisions support business objectives.

Heidi Burgess

Director of Client Services

About Heidi

Heidi keeps projects running smoothly by managing scope, maintaining timelines, and consistently delivering results that exceed expectations. She identifies and resolves issues before they impact delivery.

Mike Anderson

Director of Content Strategy

About Mike A.

Mike leads messaging strategy and narrative development that positions brands effectively in their markets. His strategic guidance ensures all communications align with positioning and resonate with target audiences.

Mike Mullen

Sr. Art Director

About Mike M.

Mike develops visual identity systems that bring brand strategy to life through cohesive design and strategic thinking. Every element aligns with strategic intent rather than following design trends.

Roger Johnston

Director of Digital Operations

About Roger

Roger creates seamless digital experiences across platforms and ensures websites work together effectively. He bridges strategy and execution in digital environments with focus on functionality and user experience.

Stephanie Kovach

Controller

About Stephanie

Stephanie manages financial operations, project accounting, and business reporting to keep the organization running efficiently. Her systematic approach keeps projects within scope and on budget.

Why our structure matters.

No bait-and-switch

The senior strategist in the pitch is the senior strategist on the project. We don't have a sales team separate from a delivery team.

Cross-functional by design

Our team combines brand strategy, visual design, content, and project management. You don't need to coordinate multiple vendors — we handle the full scope.

Built for M&A pace

Everyone on our team has worked in deal-driven environments. We know how to move fast, manage complexity, and deliver under pressure.

How we work together.

We’re collaborative, direct, and low-ego. We challenge each other’s thinking because better debate leads to better work. We take the work seriously without taking ourselves too seriously. And we genuinely like working with each other — which tends to show up in how we work with clients.

Senior people. Start to finish.